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This introduction to e commerce will help you understand the different types of e commerce, as well as its advantages and drawbacks. E commerce is all around us, it has been for years, even long before the Internet. Staring in the 60s, businesses began sharing files and information with each other electronically, the very first form of e commerce. With the Internet, people gained the ability to purchase goods and services from businesses and each other, electronically. All these make up the face of e commerce today.

Business-to-business e commerce is the exchange and transfer of files and money between businesses, and as we’ve mentioned, this began in the 1960s. It took hold in the 80s, though, when one standard was set for electronic transactions that allowed all businesses to connect this way.

Consumer-to-consumer e commerce is when a person goes online and exchanges goods and services with another person. Ebay, for instance, is the original consumer-to-consumer site, with its auctions in which anyone can put up goods for sale to the site’s visitors.

Peer-to-peer e commerce began with Napster offering free music downloads via a file-sharing system. Now there are many more sites and computer programs that operate on that model, where users share files with each other.

And of course, business-to-consumer e commerce is simply when consumer purchase goods or services from businesses online. With the explosion of the Internet’s popularity in recent years, this type of e commerce has become a multi-billion dollar industry that’s only expected to keep growing.

An introduction to e commerce advantages includes the ability to comparison shop from the comforts of home. There’s no need to stand in line, fight crowds or pay for gas to purchase almost anything you can imagine these days. Websites cater to each shopper, often with customized recommendations of products based on the items the shopper browses, or previous purchases. It’s convenient and secure, and much less hassle than driving from store to store.

No introduction to e commerce would be complete without listing the drawbacks. Some people are unsure about the idea of purchasing online, either because they’re simply unfamiliar with how to do it, or they don’t trust that their credit card information is truly safe. Often, if they’re not familiar with the store, they might doubt whether they’ll ever received the purchased items. And some people do enjoy the act of browsing through shops for a day with family or friends. Also, some types of stores do better online that others. Large purchases, where a consumer wants to be able to see and touch the items before purchase, like furniture, for instance, typically don’t see lots of online sales.

As the popularity of the Internet and society’s growing familiarity with everything online increases, more people will become comfortable shopping online. As more people are given an introduction to e commerce by their friends, and even their children, sales will continue to rise.

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What is e-commerce? e-Commerce, also known as eCommerce, is short for “electronic commerce.” Great. So what’s “electronic commerce,” then? Simple. It’s buying and selling stuff over the Internet. “Stuff” can include goods, services, or both. e-Commerce covers a broad range of businesses, from stores selling specific products, to auctions, to (legal, paid-for) downloading of music and movies. It has become one of the most important results of the spread of the Internet.

Think about it. You can go online, buy a book, and have it delivered to your door the next day, without ever setting foot in a bookstore. It seems so natural now, but people couldn’t always do that. When it comes to buying and selling stuff, barriers of time and distance mean very little anymore. e-Commerce has grown incredibly fast over the last few years. Expect this to continue, or even accelerate. Also, you can expect the line between ‘regular’ and ‘e’ commerce to blur more and more. Almost every kind of business will be done will be at least partly over Internet.

What is e-commerce? It’s a new way of doing business, relying on innovations in moving money and information around electronically, marketing goods and services over the Internet, processing the actual transaction online and Internet security. The explosive growth of e-commerce creates amazing opportunities. The chance of getting rich inspires people to invent new and better ways of doing all this. Modern e-commerce usually relies mostly on the World Wide Web, at least in part, although it can involve quite a range of technology from the old-fashioned phone call to email to dedicated electronic connections between the business and the customer.

Businesses also sell stuff to other businesses, rather than to consumers, over the Internet. Business to business e-commerce is usually referred to as “B2B”. Manufacturers buy parts, retail stores buy from wholesalers, everybody hires programmers, and more and more of this is getting done over the Internet. e-Commerce has a lot of advantages over old-fashioned approaches for B2B. Done right, e-commerce is faster, cheaper, more convenient and can reach more potential customers.

It’s worth mentioning that when we describe e-commerce as buying and selling stuff over the internet, it doesn’t quite tell the whole story. It isn’t just selling, e-Commerce also includes passing data back and forth in order for financing and payment to happen. After all, what is the point of selling stuff if you don’t get paid for it?

Oh. One more thing. You know that tiny little lower case “e” at the beginning of the word e-commerce? Ever wonder why it’s not a large, beefy upper case E? The answer is simple: the e stands for electronic, and electronic, literally, means having to do with electrons. Electrons are the sub-atomic particles whose moving around gives us energy in the form of electricity. The scientific symbol for electron is a small e.

What is e-commerce? Business done electronically. Buying and selling stuff over the Internet. What is e-commerce? Soon, it may be all commerce.

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There are two specific, yet lofty goals writers strive for every time they commit words to paper. That goal is to write in such a way as to draw their readers into the written word.

If this goal is in fictional writing the author wants the reader to become so absorbed in the story that they are both satisfied, yet sad to see the story end.

If this goal is in non-fiction the writer accomplishes the objective by relating details in a way that leaves the reader interested in the subject and with a desire to learn more.

For the successful fiction writer the term most often applied to this principle is Active Participation. When a consumer steps up the book display they are looking for certain things such as cover design, color schemes and just enough information to allow them to make their choice in thirty seconds or less. Once the reader has the book in hand they desperately want to be an active participant in the work. They want to identify with your characters and involve themselves in the plot line. They want stay up till 2 o’clock in the morning loosing themselves in a world you created. They simply want to know if you are going to be able to make that possible for them.

For the non-fiction writer the goal is to connect the reader to Active Learning. This process has seen non-fiction books include bullet points, ‘did-you-know’ segments and a link between facts and famous individuals that were involved. School textbooks are full of color and sidebars as they try to connect with students to bridge the gap between factual information to innovative ways to encourage active learning.

It is possible for both Active Participants and Active Learners to approach the written word with an inborn desire to learn and/or participate in the storyline. In this scenario the majority of the work is already done.

If a student comes to a textbook with a refusal to learn, then the best textbooks available may not be able to break through the student’s self-imposed learning barrier. Similarly, if an individual purchases a novel with an ‘impress me’ mentality and are only interested in finding any inconsistency or flaw they may have difficulty participating in the work of fiction. Then again, they didn’t really come to participate.

Ultimately what this means to the writer is there is a need to work hard in the removal of any stumbling block in an effort to allow your readers to become the active participant and active learner they want to be.

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